Using a suite of tools and methodologies to audit, analyse and identify insights and trends.
With 45% of social media managers seeing strategy as their biggest challenge, social media monitoring is a fundamental lever to gain the right insights and achieve their goals.
- Conversation and audience analysis (communities, KOLs, influencers) to identify hot topics and the most responsive audiences
- Editorial analysis to gain in-depth insights into the content performance, tone of voice and editorial narrative of your accounts and those of competitors
- Strategic recommendations